SILVER SPRING, Md., Oct. 23, 2018 — 4Front Holdings, LLC (“4Front”), a leading retail and brand development company in the U.S. cannabis sector, today announced that it’s opened a new Mission™ dispensary in Silver Spring, Maryland.
The Silver Spring location is the first Mission dispensary in Maryland, and is the result of a recently established licensing relationship between Premium Medicine of Maryland, a state-licensed medical cannabis dispensary, and Mission. Mission is the national retail brand of 4Front.
The new dispensary, located in the Glenmont Shopping Center, will provide patients in Glenmont, Wheaton, Rockville, Olney and Silver Spring with access to a premier facility that offers the best possible patient experience and medicinal cannabis products. The dispensary will initially employ a team of 30 patient-care professionals. Mission began accepting patients on Oct. 19 and is now open seven days a week, 10 a.m. to 7 p.m. For more information, visit the Mission website.
The Silver Spring location is Mission’s third dispensary in the country, preceded by the Mission dispensaries on Chicago’s South Shore, which opened in 2017, and in Allentown, Penn., which opened in June 2018.
“I’m excited to bring Mission’s premiere patient experience platform to serve Maryland patients,” said Dawn Marie Steenstra, co-founder of Premium Medicine and co-owner of the Silver Spring dispensary. “Because of my background as a nurse, I wanted to bring the best patient experience to Maryland. Our team was impressed with Mission’s experience, attention to detail and commitment to patient education, so it just made sense for us to make this first-rate experience available to our patients in the greater Silver Spring communities.”
For the past year, Ms. Steenstra has served on a full-time basis as one of the only medical professionals in Maryland educating medical cannabis patients on the endocannabinoid system and how different types of medical cannabis can be helpful for specific patient conditions, as well as how to become a patient within the state’s medical cannabis program.
Mission’s patient-care professionals are well trained and prepared to help anyone exploring medical cannabis as a treatment option. Given Maryland’s large veteran population, Mission has also given special attention to being of service to veterans, who often have unique healthcare needs and may benefit from the use of cannabis in managing symptoms of post-traumatic stress disorder, traumatic brain injury, and intractable pain. Mission’s staff is specially trained to be able to talk to veterans about cannabis, including advice on how to discuss cannabis with your healthcare provider and the potential implications of cannabis use on VA benefits.
“This location is the culmination of more than three years of work to bring a best-in-class patient services experience to the D.C.-metro area,” said Jenny Einsig, the General Manager of Mission’s Silver Spring dispensary. “We are located amidst one of the largest veteran populations in the country, down the road from one of the nation’s largest senior living communities (Leisure World), and across the street from one of the busiest commuter rail stations in the region. We are excited to help patients in our community experience medical cannabis in the best way possible.
Mission’s Silver Spring dispensary is located at 12355 Georgia Ave., Silver Spring, Maryland.
4Front Holdings, LLC (“4Front”) is a leading retail and brand development company in the U.S. cannabis sector. It has developed a national platform that consists of a multi-state footprint, including its Mission-branded retail operations, and a far-reaching network of partnership relationships. Led by a group of professionals with experience in finance, real estate, manufacturing, and multi-location retail and hospitality operations, 4Front has invested heavily to assemble a comprehensive collection of management skills and hands-on operating expertise that can support the rapid operational growth opportunity being afforded by the increased legalization of cannabis across the United States as well as internationally. For more information, visit the website.